Etsy profit calculator — what you actually keep after every fee
Put in your price, materials, shipping and any ad click, and see your real profit, profit margin and markup. The calculator grades each listing A–F and shows the break-even price — so you know before you list whether the sale is worth having.
YOUR LISTING
YOUR PAYOUT
WHAT YOU KEEP AT DIFFERENT PRICE POINTS
| Sale price | Etsy fees | You keep | Effective rate |
|---|
What the profit calculator shows
Most "Etsy fee calculators" stop at the fees. This one goes one step further and subtracts your material cost, because a sale that clears Etsy's fees can still lose you money. For the price you enter it shows:
| Output | What it means |
|---|---|
| Net profit | What lands in your pocket after every Etsy fee and your material cost |
| Profit margin | Net profit ÷ what the buyer pays — the number to quote |
| Markup on cost | Net profit ÷ your material cost — useful for sourcing decisions |
| Break-even price | The floor: list below this and you sell at a loss |
| A–F grade | A quick read on whether the margin is healthy |
Profit, margin and markup are not the same
Sellers mix these up constantly, and the confusion is where money leaks. On a $38 item that costs you $12 and carries $4.06 of Etsy fees:
| Measure | Value | Formula |
|---|---|---|
| Net profit | $21.94 | $38 − $4.06 fees − $12 cost |
| Profit margin | 57.7% | $21.94 ÷ $38 |
| Markup on cost | 183% | $21.94 ÷ $12 |
The A–F margin grade
The grade is a fast sanity check on the net margin after all fees and cost:
| Grade | Net margin | Read |
|---|---|---|
| A | 45% and up | Excellent — room to absorb a return, a discount or a shipping upgrade |
| B | 30–45% | Healthy — the target zone for most handmade shops |
| C | 15–30% | Thin — one refund or one ad click wipes out the profit |
| D | 0–15% | At risk — a discount or a promoted click puts you underwater |
| F | below 0 | Selling at a loss — raise the price or cut the cost |
Break-even: the price you must clear
The break-even price is where your payout exactly equals your material cost — Etsy's fees eat the entire sale and you break even on the item. Below it you lose money on every order. The calculator prints this figure for your inputs; treat it as the absolute floor, never the target. A shop that prices at break-even is doing all the work for the platform.
Worked example: $38 item, $12 cost, US seller
| Organic sale | Offsite Ads 15% | |
|---|---|---|
| Listing + transaction + processing | $4.06 | $4.06 |
| Offsite Ads | — | $5.70 |
| Total Etsy fees | $4.06 | $9.76 |
| Net profit (after $12 cost) | $21.94 | $16.24 |
| Net margin | 57.7% | 42.7% |
The same listing, the same cost — one attributed ad click removes almost 15 points of margin. That is the test for whether an Offsite Ads order is worth having: if your organic margin is already under about 20%, the ad version is close to working for free. See the Offsite Ads page for the full rules and the opt-out threshold.
Healthy margins by category
These are typical net margins after Etsy's fees, not before. They assume you are pricing to cover the platform's ~10% organic bite (and ideally its 15% ad bite too). If you are still setting prices, work back from a target margin rather than a multiplier:
| Category | Typical net margin | Why |
|---|---|---|
| Handmade jewellery | 45–55% | High perceived value on small, low-shipping items |
| Art prints & wall decor | 55–65% | Reproductions scale; material cost is a small share |
| Digital downloads | 65–80% | No material or shipping cost at all |
| Home & living (handmade) | 40–50% | Larger, heavier items carry more shipping |
| Clothing & accessories | 45–55% | Competitive, but fabric cost is modest |
| Vintage & craft supplies | 30–40% | Sourced cost is a larger share of the price |
If your number from the calculator sits well below your category's band, the price is too low or the cost is too high — not the fees. Etsy's cut is the same for everyone; the margin is yours to set.
Quick answers
How do I calculate my profit on an Etsy sale?
Take the buyer's payment, subtract every Etsy fee and then your material cost. The calculator above does this for your country and prints the profit, margin, markup and break-even price together.
Does free shipping change my profit?
No — Etsy charges fees on the order total whether postage is a separate line or folded into the price, so profit is identical either way — the shipping calculator shows both cases side by side. Free shipping is a buyerPsychology and search-ranking choice, not a profit lever. See the shipping calculator.
Should I price for the organic rate or the Offsite Ads rate?
If a meaningful share of orders arrive through Etsy's ads, price so the 15% version still clears your target margin. Pricing only for the organic rate and hoping the ads never fire is how sellers end up selling at a loss on their best-traffic orders.
Rates last verified October 2026 against Etsy's published Fees & Payments Policy. This tool estimates profit from published rates and is not affiliated with, endorsed by, or connected to Etsy, Inc. Always confirm current terms with Etsy before pricing.